This morning, we were surprised (and very proud) to see Make Your Mark on Cougar®, a promotional piece we designed for Domtar, featured on UnderConsideration’s For Print Only blog. The piece showcases four distinct business personas–the artisan, the restaurateur, the humanitarian, and the legacy. The promotional piece details the ways in which different business types require different types of printed collateral and has a unique set of printed pieces for each persona that reflects their unique needs. The various collateral within the brochure really show the versatility of Domtar’s flagship uncoated paper, Cougar. Each business identity and the suite of materials that accompany them were created and designed exclusively for the piece by Squires & Company. The copy for this piece was written by Wayne Geyer who always knows how to make things engaging.
The prestigious website, UnderConsideration, features the best printed collateral pieces created nationally and internationally. We’re very honored to be featured and proud to have been a part of this amazing project. #domtar #bluelinebydomtar #print #fpo #underconsideration